In Olympics 2012 bid, London was ranked the third in the race by the IOC Working Group, behind Paris and Madrid. Currently, Chicago is also ranked the third behind Tokyo and Madrid. London could win the bid because the last presentation by Lord Coe could convince the voting members to choose the city. It can happen to the current bid too. The city that can give the best presentation (the most enthusiastic, inspiring, convincing, meaningful, magical, memorable yet feasible) has a bigger chance to win the bid. The best product in the world does not mean anything if you can't sell it!
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